Why Shrimp / Prawn Kropeks Are So Affordable?

Shrimps are so so delicious. A boiled shrimp with onions and salt without other ingredients will do. However, I never like buying it because the price is very steep. The larger the prawn the more expensive it become.

Prawns are expensive but most shrimp crackers / kropeks are so cheap. Most of them are priced six pesos or less. There must be reasons for cheapness of this product. shrimp prawn kropek

Some of the possible reasons are:

1) They use cheap packaging materials. Most of the crackers are packed in cheap polyethylene packaging with rough label design. This strategy save cost.

2) Manufacturers never use shrimp, only shrimp flavors or artificial prawn flavors are used for processing. See the  package ingredient listing to prove it yourself.

3) Some prawn crackers use real shrimp but they are only using the shrimp heads. Prawn cracker was invented to make use of the shrimp heads, considered as waste material before. Some use cheap small shrimps as alternative.

Those are the reasons why most of the prawn crackers are so cheap and not even taste like real shrimp. So if you want a premium quality prawn crackers, look for the expensive brands. Processing your own kropeks is a good alternative. Material sourcing and control of recipe are within your hand.

image courtesy elonen

Marvin is the lead chocolate maker of Ben and Lyn Chocolate Inc. Has strong background in food research and development. Occasionally conducts training and lectures. Lecturer of Cocoa Foundation of the Philippines. Do coaching and consultancy services on his free time.

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